12,04,2014
District 13 View site
Watson/DG, in conjunction with Lionsgate, set out to create a campaign that would take audiences into the secretive and subversive world of The Hunger Games: Mockingjay Part One. After the release of the rebranded, squeaky clean TheCapitol.pn site, it was time for fans of the franchise to tear it all down and dive into District 13. Using a mobile tethering tool fans hacked into the Capitol to discover never-before-seen clips and images from Mockingjay Part One.

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